by Egon de Bruin | May 2, 2017
How your brain makes you do bad things after doing good BY EGON DE BRUIN APRIL 13, 2017 Insightful message in my email inbox. Habits expert Nir Eyal writes: “…moralizing your choices as “good” or “bad” only increases your chances of...
by Egon de Bruin | Feb 27, 2017
Question of the week | Change fatigue Fighting change fatigue with…snowballs? BY DANIEL LUTZ FEBRUARY 27, 2017 Twenty years ago, if you started a funky initiative in your organization people sat up and took notice. Today, in large organizations, there seems to be a...
by Egon de Bruin | Jan 16, 2017
Big behaviour data says: spread the love BY EGON DE BRUIN DECEMBER 22, 2016 Be honest: did you go for a run yesterday? I didn’t” my buddy IM’ed. So much for my first attempt at having my exercise behaviour influenced by that of my athletic friends....
by Egon de Bruin | Aug 10, 2016
DOOR EGON DE BRUIN 11 AUGUSTUS, 2016 An idea worth spreading indeed. Watch the TED talk by Yale’s Nicholas Christakis (below). As eye-opener for how your social networks influence your behaviour unconsciously. Christakis tells and visualises how we are...
by Egon de Bruin | Apr 20, 2016
Saving our future self BY EGON DE BRUIN APRIL 20, 2016 What if the former Icelandic prime minister could have seen his future self at this moment, years ago? Would he have made the same decision? And hadn’t he been able to predict he was taking a huge risk by...
